Together, a Meaningful Difference (cont.)
WORKING WITH COMMUNITY-BASED ORGANIZATIONS
Johnson & Johnson is inspired by Our Credo to partner with hundreds of organizations in caring for people throughout the world. The Company works with partners on over 700 programs in more than 50 countries, helping to implement new approaches that often enable these programs to expand and reach more people. Employees around the world volunteer their time, skills and passion in order to make a difference to local organizations.
“With a private sector perspective, we bring an enthusiasm for strategic planning and a willingness to try and implement innovative approaches,” says Sharon D'Agostino, Vice President, Worldwide Corporate Contributions & Community Relations Johnson & Johnson. “We bring a rigor for metrics and evaluation, and our work to help programs demonstrate measurable outcomes provides organizations with data that can attract additional sources of funding.”
The Company's diverse partners are aligned with the strategic mission of making life-changing, long-term differences in human health. “We recognize that those closest to the most pressing health care concerns are best able to address local needs,” says D'Agostino.
For example, in Japan, Johnson & Johnson supports an organization called Resilience that provides assistance to women who are involved in or have gone through abusive relationships. Resilience offers a 12-session series of workshops and lectures that aim to educate survivors of abuse and enable them to heal, so that they will be better equipped to re-enter the community, start working or build new relationships. “If we could get connected to others who are able to provide support when it is needed, then I think we could change this world bit by bit,” says Sachi Nakajima, the organization's founder and herself a survivor.
DOING MORE AS RELATIONSHIPS GROW
Many partner relationships grow over time in ways that contribute to people's lives, our planet and our business. One such longstanding collaboration is with the World Wildlife Fund (WWF). More than 10 years ago, Johnson & Johnson became an early adopter of the WWF Climate Savers program. The Company set a goal to achieve a 7 percent absolute reduction in CO2 emissions from 1990–2010. As of 2010, Johnson & Johnson surpassed the goal, achieving an absolute reduction of more than 23 percent.
“Johnson & Johnson set a really high bar at a time when other companies were not setting greenhouse gas reduction targets," says Suzanne Apple, Vice President, Business & Industry, WWF. “It sent a strong message to other companies to participate."
The collaboration expanded to include a philanthropic commitment to WWF's “Healthy Communities, Healthy Ecosystems” program in Africa, which links the health of the environment to the health of local people. Johnson & Johnson was also an early participant in WWF's Global Forest & Trade Network, focused on reliable, sustainable sourcing of paper and wood products. While the Company is not in the paper or pulp business, Apple says Johnson & Johnson again sent a strong message, this time to suppliers that came to the table. In the same way, WWF has provided critical input about a responsible sourcing policy for palm oil. Johnson & Johnson is working with WWF to identify opportunities to support projects that promote sustainable practices in the field.
“With Johnson & Johnson we are working in a number of areas that are important to both of us,” says Apple. “By joining forces, we can have a bigger impact on creating a more sustainable future for our planet.”